A View from Blue Grotto

Tuesday, August 24, 2010

Values drive nonprofit donor investment - Part II

Values-based resource development requires nonprofits to examine and articulate their values as reflected in their philosophies of service, strategic planning, and the stewardship that sustains them.

The 2010 Minnesota Council of Nonprofits directory lists more than 2,000 nonprofit members, so your donor base has thousands of options for spending time, money and resources. Today’s donors are a savvy group; they are approached frequently and in a variety of effective ways. Donors of the highest level carefully consider whether or not to align their giving strategy with your fund development strategy.

I interviewed David Bromelkamp, president of Allodium Investment Consultants here in Minneapolis, for his insight on how nonprofits can be more strategic in their relationship with donors.

Our interview appeared as a guest blog posting on The Ritter Group’s website. You can read the full interview at www.therittergroup.com (part 2 of the interview has now been posted).

Email me with examples of how your nonprofit is building relationships, especially in the 2010 financial landscape. What has changed? What has improved? And remember, Bill Gates once said, “Giving away money effectively is almost as hard as earning it in the first place.”

Yvonne Hundshamer
President, Blue Grotto Inc.